Omnichannel Marketing – Tips & Tricks
What Is Omnichannel Marketing? Omnichannel marketing is a strategy that aims to provide consumers with a seamless and integrated shopping experience across multiple channels. This…
What Is Omnichannel Marketing? Omnichannel marketing is a strategy that aims to provide consumers with a seamless and integrated shopping experience across multiple channels. This…
What Is The Future Of Commerce? As we continue to move towards a technology-driven future, the world of commerce is set to change drastically. The…
Why Is Making Your Business Stand Out Is So Important? In today’s highly competitive marketplace, businesses need to stand out from their competitors in order…
The Continued Rise Of Ecommerce In 2023, ecommerce has continued to experience significant growth as consumers increasingly turn to online platforms to make purchases. The…
What Is Competitive Intelligence? Competitive intelligence is the process of collecting, analyzing, and disseminating information about a company’s competitors and the broader competitive environment in…
I have a kind of ‘love / hate’ relationship with Amazon. I love the convenience, range of products and fast delivery when shopping on Amazon.…
What do we mean by ‘Competitor Pricing Strategy’ ? A competitor pricing strategy takes into consideration the prices your competitors are charging for the same…
Retailers are challenged by many external competing forces Price comparison, shopper convenience, product availability are all competing forces at play in the minds of both shoppers…
Do you search the store and then buy on-line? Over the weekend I went high street shopping. It’s not my favourite pastime but I was…
Building Pricing Intelligence Maturity Price intelligence is one of the most important factors in building business competitiveness. However, not everyone is at the same point…