Why Pricing Should Be a C-Suite Priority in 2025
In today’s real-time retail environment, pricing is no longer a back-office function. It’s one of the most powerful and visible levers a business has —…
Insitetrack- Price Intelligence & Price Management »
Price Intelligence
The Need for Dynamic Pricing: Why Retailers Must Adapt Now
When people hear the phrase “dynamic pricing,” they often picture Amazon adjusting prices every few seconds, powered by artificial intelligence and a team of data…
Why Manual Pricing is Silently Draining Your Margins
In today’s highly competitive retail environment, pricing is no longer a back-office function. It is a core strategic lever that can unlock market share, protect…
Is Your Pricing Team Drowning? Here’s How to Fix It
In today’s fast-paced ecommerce environment, pricing teams are expected to do more with less — deliver faster decisions, maintain margin, and respond instantly to market…
Growing Share Without Sacrificing Margin: A Smarter Approach to Pricing Strategy
In competitive ecommerce markets, it’s easy to fall into the trap of using price cuts to win customers. The logic feels sound: lower prices =…
How to Spot Price Wars Before They Happen
Price wars don’t always start with a bang. They often begin with subtle shifts — a sudden discount here, a competitor promotion there — until…
The Visibility Gap in Retail Pricing
Closing the Visibility Gap in Retail Pricing: Why It’s Costing You More Than You Think In today’s fast-moving retail landscape, the phrase “what you don’t…
Is price still the most important factor influencing purchase decisions?
Understanding the factors influencing consumer purchase decisions has always been crucial to profitability, with many organisations spending significant capital to identify customer needs and stay…
Optimising Ad Spend-Additional Benefits Of Price Intelligence
Overtime, price intelligence has adapted to enhance multiple areas of the retail sector. Having all the key knowledge required for businesses to price intelligently has…
Competitor Pricing Strategy – Top tips for success
What do we mean by ‘Competitor Pricing Strategy’? A competitor pricing strategy considers the prices your competitors are charging for the same or similar products.…
