Optimising Ad Spend-Additional Benefits Of Price Intelligence
Overtime price intelligence has adapted to benefit multiple areas of the retail sector. Having all the key knowledge required for businesses to price intelligently, has…
Insitetrack- Price Intelligence & Price Management »
Marketing / Business Development
Are you on the Pricing Intelligence journey?
Building Pricing Intelligence Maturity Price intelligence is one of the most important factors in building business competitiveness. However, not everyone is at the same point…
Do you use price comparison solutions as strategic insight?
Do you need to view data in a different way? In our previous blogs, we highlighted the need for retailers to understand their competitors through price…
Does price competitiveness drive loyalty?
The buying triangle – Price, Availability and Convenience Retailer and Brands invest heavily in customer loyalty. It serves them well as loyal customers tend to…
Does retail need a real transformation?
Retail Transformation Can the majority of retail businesses survive without a radical retail transformation? Big powerful players like Amazon are changing the industry. Can it…
What Factors Influence Online Purchases
A recent American study suggests that `Price’ is the deciding factor that can influence online purchases. The findings come from the 2016 BigCommerce State of…
Retail trends, get ready for Generation Z
Big changes in consumer behaviour The past two decades have represented a time of significant technological change, where increasingly of our lives are being shaped…
Unlock the potential of a good pricing process
Most businesses don’t have a pricing process I came across this interesting KPMG press release recently that supports our long held view that the majority…
Price automation is key to dynamic pricing
It is surprising that companies embark on spending money on price automation tools without really understanding what’s needed. This not just a problem with pricing…
Consumer Rights Receive the Biggest Shake Up
Consumer rights have been given one of the most significant overhauls in a generation and whilst its aim may be to streamline 8 pieces of…