Google Shopping Strategy – Our Top Tips
Why Do You Need A Successful Google Shopping Strategy Having a good Google Shopping strategy is crucial for businesses because it helps them to reach…
Why Do You Need A Successful Google Shopping Strategy Having a good Google Shopping strategy is crucial for businesses because it helps them to reach…
Do you need to view data in a different way? In our previous blogs, we highlighted the need for retailers to understand their competitors through price…
Amazon prices are perceived as competitive but consumers still price compare across other retailers. CPC Strategy surveyed 1500 men and women in the U.S. about…
Online price tracking tools enable rapid price response Back in November 2000, Professor Robert J. Kauffman posed a question in a paper* that suggested that the Internet…
The buying triangle – Price, Availability and Convenience Retailers and Brands invest heavily in customer loyalty. It serves them well as loyal customers tend to…
Retail Transformation Can the majority of retail businesses survive without a radical retail transformation? Big powerful players like Amazon are changing the industry. Can it…
A recent PricewaterhouseCoopers economic report suggests the gradual shift in demand from traditional high street to digital channels has had a number of important implications…
Now that the year is almost over and the last minute rushes are underway, will you set time aside to review your pricing strategies over…
Do you have a seasonal price strategy for Christmas? There were some interesting consumer shopping predictions highlighted in the “Adobe Digital Index 2015 Holiday Shopping Predictions”,…
Is Sainsburys pricing strategy working ? 2nd Quarter Trading Figures Up 0.3% Finally there has been some good news for Sainsburys, The supermarket…
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