Do you use price comparison solutions as strategic insight?
Do you need to view data in a different way? In our previous blogs, we highlighted the need for retailers to understand their competitors through price…
Do Amazon prices drive consumer loyalty ?
Amazon prices are perceived as competitive but consumers still price compare across other retailers. CPC Strategy surveyed 1500 men and women in the U.S. about…
Is online price tracking now the competitive norm ?
Online price tracking tools enable rapid price response Back in November 2000, Professor Robert J. Kauffman posed a question in a paper* that suggested that the Internet…
EU Antitrust commission looking into competitor prices of HiFi products
On 2 February 2017, the European Commission started formal antitrust proceedings against D&M Holdings Inc. (Denon & Marantz) and all companies directly or indirectly controlled…
Does price competitiveness drive loyalty?
The buying triangle – Price, Availability and Convenience Retailer and Brands invest heavily in customer loyalty. It serves them well as loyal customers tend to…
Price monitoring, is it a skill or an art?
Tools save time Today, it’s nearly impossible to see how you compare to the all your competitors without the aid of price monitoring tools, such as Insitetrack. Yes, you…
Does retail need a real transformation?
Retail Transformation Can the majority of retail businesses survive without a radical retail transformation? Big powerful players like Amazon are changing the industry. Can it…
Over 7000 on-line resellers rush to register for VAT
Thousands of online retailers have rushed to register for value-added tax (VAT) since HM Revenue & Customs (HMRC) introduced a crackdown on overseas businesses and…
The implications of the shift to digital channels
A recent PricewaterhouseCoopers economic report suggests the gradual shift in demand from traditional high street to digital channels has had a number of important implications…
Do you plan to review your 2016 pricing strategies?
Now that the year is almost over and the last minute rushes are underway, will you set time aside to review your pricing strategies over…