Dynamic Pricing – What is it, and why does it matter?
Dynamic Pricing – What is it, and why does it matter? Retailers of all varieties face one universal challenge: Just how do you set…
Retailer trends, slowest online growth for more than 2 years
Slowest online growth since April 2013 In what is a post-apocalyptic financial crash world, the past 12 months have seemingly reported little but good news.…
Customer Satisfaction Trends
Are consumers becoming less satisfield with customer service or are we simply becoming less tolerant and more demanding ? The Institute of Customer Service…
Changing distribution – A lesson from the Airline industry
General industry may have introduced web and e-commerce relatively recently but the airline industry was one on the first sectors to embrace e-commerce. Before…
If pricing power is important, who owns it within your organisation?
Renowned investor Warren Buffett has said, “The single most important decision in evaluating a business is pricing power. If you’ve got the power to raise…
What Causes Store Switching Behaviour
The factors that lead to store switching behaviour A report from NIELSEN suggests pricing is one of the major drivers in store switching behaviour. Grocery stores…
7 quick tips for growing your margins
Although Insitetrack primarily offers price monitoring and intelligence solutions, the real reason we operate is to help business grow and increase their profitability. Below are…
Do you have a dynamic pricing strategy?
While there are many ways to arrive at a pricing strategy, there are still the basics to consider, including product positioning, market demand, your costs…
Why Pricing is Important for Businesses that Don’t Compete on Price
There is a big difference between competing on price and competing on value. As you may already understand price is one thing, but value can…