Is Your Pricing Team Drowning? Here’s How to Fix It
In today’s fast-paced ecommerce environment, pricing teams are expected to do more with less — deliver faster decisions, maintain margin, and respond instantly to market…
Insitetrack- Price Intelligence & Price Management »
Price Intelligence
Growing Share Without Sacrificing Margin: A Smarter Approach to Pricing Strategy
In competitive ecommerce markets, it’s easy to fall into the trap of using price cuts to win customers. The logic feels sound: lower prices =…
How to Spot Price Wars Before They Happen
Price wars don’t always start with a bang. They often begin with subtle shifts — a sudden discount here, a competitor promotion there — until…
The Visibility Gap in Retail Pricing
Closing the Visibility Gap in Retail Pricing: Why It’s Costing You More Than You Think In today’s fast-moving retail landscape, the phrase “what you don’t…
Is price still the most important factor influencing purchase decisions?
Understanding the factors influencing consumer purchase decisions has always been crucial to profitability, with many organisations spending significant capital to identify customer needs and stay…
Optimising Ad Spend-Additional Benefits Of Price Intelligence
Overtime, price intelligence has adapted to enhance multiple areas of the retail sector. Having all the key knowledge required for businesses to price intelligently has…
Competitor Pricing Strategy – Top tips for success
What do we mean by ‘Competitor Pricing Strategy’? A competitor pricing strategy considers the prices your competitors are charging for the same or similar products.…
Is price comparison driving retail change?
Retailers are challenged by many external competing forces Price comparison, shopper convenience, product availability are all competing forces at play in the minds of both shoppers…
