How To Run Your Pricing Week In 90 Minutes

Let’s face it — pricing shouldn’t take over your entire week.

But for many ecommerce and commercial teams, it does.

Chasing competitor data, manually updating spreadsheets, juggling approval chains, and reacting to last-minute changes turn the pricing week into a constant firefight.

It doesn’t have to be this way.

With the right systems, automation, and workflows in place, you can transform your pricing week into a focused, efficient process — one that delivers results in less than 90 minutes.

Here’s how smart retailers are doing it.

What a Streamlined Pricing Week Looks Like

An effective pricing week is built around structure, clarity, and automation. It replaces manual fixes and reactive decisions with a repeatable, proactive process.

Key elements of a streamlined pricing cycle include:

• Clean, real-time market intelligence

• Clear, strategic pricing rules

• A centralised platform for managing updates

• Automated pricing actions and alerts

• Fast approvals, with minimal manual touchpoints

• A repeatable routine that runs like clockwork

It’s not just a dream. Here’s how to make it your reality.

Start with Real-Time Market Intelligence

Your pricing week should begin with facts — not guesswork.
Manual competitor checks waste time and risk inaccuracy. Instead, use automated price intelligence tools that deliver overnight reports on:

• Competitor price changes

• Promotional activity

• Stock availability (including out-of-stocks)

• Marketplace price inconsistencies

By Monday morning, your team should be equipped with fresh, actionable insights that set the tone for the week.

Apply Smart Pricing Rules, Not One-Off Edits

Why start from scratch every week?
Smart teams establish clear, automated pricing rules that guide decisions across the product range, including:

• Minimum margin thresholds

• Competitive price benchmarks

• Stock-driven pricing logic

• Channel-specific strategies

With rules in place, updates happen automatically — whether it’s keeping top SKUs 3% below your main competitor or adjusting prices based on stock levels. You stay in control without repeating manual tasks.

Centralise Data, Rules, and Execution

Spreadsheets and disconnected systems slow everything down.
A modern pricing platform should act as your single source of truth, connecting:

• Competitor insights

• Internal cost and margin data

• Pricing rules and logic

• Publishing tools for ecommerce and retail platforms

This removes duplication, eliminates version control headaches, and accelerates every pricing update.

Automate the Routine, Focus on Exceptions

Automation isn’t about handing over control — it’s about freeing your team from low-impact, repetitive tasks.

Let your system handle:

• Daily price adjustments within set guardrails

• Automatic syncs with retail platforms

• Instant alerts for margin risks or competitor moves

This leaves your team free to focus on areas that truly need their attention:

• Strategic promotions

• New product pricing

• Tactical responses to key market shifts

Establish a Repeatable Weekly Pricing Rhythm

A well-structured pricing week runs on a set routine. Here’s a sample structure:

• Monday: Review market data and performance

• Tuesday: Approve or fine-tune key price changes

• Wednesday: Implement updates and sync with systems

• Thursday: Audit exceptions and outliers

• Friday: Review performance metrics and plan ahead

Find the rhythm that works for your business — then automate wherever possible and stick to it.

Bonus Tips for a High-Impact Pricing Week

• Use real-time alerts to reduce the need for constant monitoring

• Assign clear roles for decision-making — avoid duplication and confusion

• Review performance weekly, not just activity logs

• Trust your rules — if the logic is sound, limit unnecessary approvals

Why a Streamlined Pricing Week Changes Everything

A streamlined pricing week doesn’t just save time — it creates confidence, control, and better commercial outcomes.

Your team stops firefighting and starts making proactive, strategic decisions.
You react to market shifts in hours, not days.
And most importantly, you unlock time to focus on growth opportunities, not admin.

Because pricing isn’t just a weekly task.

It’s a lever for profit, market share, and competitive advantage.
And with the right approach, it can become your most powerful one — all in under 90 minutes a week.