Price Tracking

Do you use price comparison solutions as strategic insight?

Marketing / Business Development, Pricing, Retail

Do you need to view data in a different way? In our previous blogs, we highlighted the need for retailers to understand their competitors through price comparison solutions. This is a still an essential stepping-stone in…

Is online price tracking now the competitive norm ?

Ecommerce, Pricing, Retail

Online price tracking tools enable rapid price response Back in November 2000, Professor Robert J. Kauffman posed a question in a paper* that suggested that the Internet would lower on-line prices as a result on intense competition…

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