What is Price Intelligence Software & Tools?
Price Intelligence Software is a web-based service that enables retailers, brands and even independent buyers and sellers to monitor and track online prices of their competitors. This software can track big eCommerce sites as no competitor is too big. We can store all of your relevant pricing data in one place, including your own prices. Here at Insitetrack we use a wide range of pricing intelligence tools to provide and help benchmark, categorise, and review the captured data. This system supports you in incorporating a more competitive pricing strategy.
The process of pricing intelligence is simplified into three easy steps-
- Price Tracking
- Monitoring & Analysing Pricing Data
- Take Action Through The Advice & Recommendations Our Tools Provide.
The pricing intelligence software and tools included in our solution provide the following key functions:
- Insitetrack’s crawler and extraction engine that crawls web pages to extract data
- Back-end database for storage and retrieval of the data extracted
- Web front end providing an interface for the user to analyse the data
- Business rule based auto repricing
- Suggestive product matching
The Capabilities Of The Price Intelligence Software We Provide
Our Pricing Intelligence Software Objectives For You
To improve visibility of competitor activity and to help achieve the best result of improving your competitive pricing strategy. We have listed some of the specific objectives included in our software solution below.
- Fast, efficient search and display of prices by product, range & competitor
- Automated collection & daily tracking and reporting of prices
- Automatic proactive alerts of retailer price changes and promotions
- Programmed analysis and insight into price changes
- Historical price trend reports of products and competitors
Additional features and tools provided by the Insitetrack pricing intelligence solution include user admin and security. This provides the ability to control permission based rights and usage of the system, dependent on permitted access of your employees. Achieved by using the embedded user types within the software. A helpful tool is setting different alerts which are tailored to your needs. An example being reports that are time based (weekly/daily). We provide full training for our pricing intelligence system, along with follow-up sessions. Helpful tutorials and a help-desk guide are provided with the service. We pride ourselves on great customer service, which is available via phone, email and instant messaging within the application.
A Handful Of Benefits Of Our Pricing Intelligence Software
- Saves money, time and resources
- Improves competitor visibility
- Supports fast, informed pricing decisions
- Supports profitable growth
- Helps optimise product price points and margins