



Welcome To
Insitetrack
Based in the picturesque village of Marlow in Buckinghamshire, UK, we’re a dedicated team of experts committed to empowering retailers and brands with intelligent pricing solutions. Our expertise lies in automating complex data collection, delivering trusted analysis, and providing actionable insights that drive smarter decisions.
We seamlessly integrate our advanced tools into your existing systems, enabling you to stay competitive without the stress of manual processes. By streamlining price management and optimising pricing strategies, we help you focus on strategy, boosting profitability and accelerating growth.
We continue to develop and evolve our leading edge capture technologies and on-line tools to help retailers and brands to remain competitive.
Our Story
Insitetrack was founded over 10 years ago by Mike Weatherley, whose early experience in ecommerce revealed a critical gap in pricing automation. What began as a vision to streamline rapid pricing decisions has evolved into a comprehensive, customer-focused platform that empowers businesses to thrive in competitive markets.
Today, Insitetrack is more than just a tool. We’re a strategic partner in your pricing journey. Our platform has expanded to include new channels like Google Shopping and Amazon, along with advanced features like Auto Pricing and Auto Product Matching. But we’re not stopping there. Our commitment to continuous development means we’re always adapting to meet the unique needs of our clients, delivering tailored solutions that go beyond off-the-shelf offerings.
Our dedicated team combines deep pricing expertise with advanced technical know-how, working closely with you to implement strategies that save time, reduce costs, and drive competitive advantage. At Insitetrack, we’re more than just a data provider, we’re your partner in smarter pricing.


Our Values &
Price Intelligence
Approach
Whilst we might not take ourselves too seriously, we take our customers and their business very seriously. We’re dedicated to always deliver valuable insights that inform your pricing and promotions strategies, enabling you to gain a competitive advantage. We support you with reliable, precise information. We’re always on and work in partnership with you, going above and beyond to support your success. We track competitor data 24/7 so that you don’t have to.


Mike Weatherley
Founder & MD
If you're looking for a competitive edge, please contact me, I'm passionate about what we do and always available to chat and to share my experience.
Why Choose Us?
Accountability & Integrity
It is integral that we give you clear visibility of everything that can impact your business. Technical issues are a possibility, website changes can cause data to lose its accuracy. We constantly monitor this possibility and safeguard to prevent this. However, we will inform you of anything we can’t sort out before a pricing information update.
Bespoke Functionality
The ability to provide a best-fit service is another core value for us at Insitetrack. Every service we provide is different depending on your needs. This starts from the beginning of your price intelligence journey. It is vital that we are adaptable and ready to implement a wide range of bespoke solutions.
Customer Success
We believe that with a strong dedication to consistent communication, service development and informative insights tailor made around what you want to achieve as a business. We can guarantee customer success. Therefore, we reiterate the point of building partnerships and providing more than just software.
Tailored Price Management
Chances are you do things differently. Before we set up your system, we’ll understand your specific goals and objectives to make sure Insitetrack delivers maximum value from day 1. We will track the data that’s most important to you and deliver it in the format that works best for you.
Automated Price Intelligence
We do all the ‘heavy lifting’ for you by automating the data collection, analysis, and reporting of your key price metrics. Insitetrack can automatically email price alerts to individual account managers or buyers. We also fully set-up your system for you!